Creating a better wallet experience Contactless payment technology is almost ubiquitous across brick-and-mortar retail and will continue to drive the future of digital banking. Whether it’s through the countless mobile payments apps or even DeFi platforms using cryptocurrencies, contactless payment trends are only increasing. Let’s look at why this is happening. Reducing friction at checkout […]
Taking digital banking to the next level As a kid, my parents were always running errands. One of which was going to the bank. But today, bank branches continue to dwindle, and customers are opting for online digital banking, whether it be for their checking accounts or investing. Here are some digital banking trends that […]
Financial copywriting: Art, science, or a bit of both? Financial content creation is an art as much as it is a science. While ChatGPT and other AI tools may have already infiltrated many areas of copywriting, the financial sector is one place where AI will find it difficult to generate quality, compliant content. SEO for […]
Don’t let financial compliance be your worst enemy The financial services industry is bound by strict compliance and legal standards. So, when finance companies think about their financial blogging strategies, copywriting needs, or other content, they must understand how to provide compelling content, while at the same time adhering to compliance standards. Here’s a few […]
The crypto community needs more engaging content Cryptocurrencies are a fascinating world filled with new and innovative technology. But to succeed, cryptocurrency content marketing requires a more engaging and thoughtful approach. Why are people afraid of crypto? The first question to consider for blockchain industry content is: Why are large swaths of the population afraid […]
Satoshi isn’t a person, it’s an idea When Satoshi Nakamoto conceived bitcoin, he wasn’t worried about educating the public. In fact, Satoshi was very upfront about this: “If you don’t believe me or don’t get it, I don’t have time to try to convince you, sorry.” – Satoshi Nakamoto But now that Satoshi’s vision of […]
Always remember, Bitcoin are divisible Would you rather own 1 share of stock at $1,000 per share, or 100 shares of stock at $10 per share? For most investors, owning more units of an asset seems more appealing, but the truth is, it really doesn’t matter. Unfortunately, individual investors have been proven to have a […]
Bitcoin self-custody still matters See Part 1 of my Bitcoin ETF analysis for why the introduction of a Bitcoin ETF will likely be an important step forward for the industry. Bitcoin was designed as a trustless, decentralized network on which anyone could self-custody their own assets. While this does go against the custody solutions provided […]
A Bitcoin ETF could change the industry for the better It seems like only a matter of time before the SEC approves its first Bitcoin ETF. And once one ETF is approved, many more will likely be on their way. As a Bitcoin content marketer, it’s clear to me that this development could be huge […]
AI isn’t just a buzzword. For some companies it’s revolutionizing finance. You can have groundbreaking technology in a hot sector, but if your audience doesn’t understand its benefits, can you succeed? As a fintech content writer, this is a problem I regularly encounter with new brands as they attempt to differentiate themselves in a crowded […]
